Authority
The name people ask for
Your book moves you from one of many options to the expert others refer, quote and invite.
Done-for-you books for CEOs, founders & leaders
From one of many
to the name your category asks for.
The book that makes you the obvious choice in your category.
You have spent decades building expertise. We turn it into a book written in your voice, without pulling you away from your business. You talk. We write.
Private 30-minute call. No obligation. Bring your idea, or just your experience.
Watch: why your next move is a book (short video)
20+Years coaching and advising business leaders
Top 10Entrepreneur Coach worldwide on GeniusU, 2017 to 2022
500+Business owners coached across Pakistan, Europe, the US and the Gulf
~6 hrsOf your time, spread over three months
Why a book
Expertise in your head can't open doors. A book can.
Most people in your industry will never have what you know. But while it lives only in your head, it cannot win trust, reach the right people or outlast you. A book carries your thinking into rooms you haven't entered yet.
Trust
Known before you meet
Clients, partners and the media understand how you think before the first meeting, so conversations start further along.
Legacy
Your story, kept
Your principles and your story, captured in your own voice for your team, your family and your industry.
How it works
You talk. We capture. You get a book.
No blank pages and no writing on weekends. The whole process is built around a busy leader's calendar.
Your time commitment
Month 1Month 2Month 3
About six hours of conversation, spread over three months. We do the rest.
-
Position
We find the one idea your category should know you for, and shape the whole book around it and around the clients and opportunities you want it to attract.
It starts with a free 30-minute call -
Interview
About six hours of guided conversation spread over three months. You share your experience, stories and methods. We capture all of it.
Your part: talk -
Write
Your manuscript is written in your voice. You review it stage by stage, so the finished book sounds like you on your best day.
Your part: review -
Publish
The book is edited, designed and prepared for publishing, ready to put in the hands of the people who matter to your business.
Your part: hold your book
Want the full picture?
Watch the full story of how a book changes your position
Book your free book call
Who it is for
Built for people whose experience is worth a book
- CEOs and founders who want to lead their category, not just compete in it.
- Senior leaders and professionals with experience worth passing on.
- Consultants, advisors and experts who want better clients to come to them.
Your partner on the book
A business coach to CEOs, who writes books
Most writers know how to write. Dr. Syed Nadeem Abidi knows what a book has to do for a business. After more than 20 years coaching CEOs and senior executives, and more than 500 business owners, he plans every book around the clients, partners and opportunities it should bring you.
- CoachingCoach and advisor to CEOs and senior executives across Pakistan, Europe, the US and the Gulf
- CertificationJohn Maxwell Team member, and John Maxwell Certified Coach and Trainer
- RankingTop 10 Entrepreneur Coach worldwide for more than five years (2017 to 2022) on GeniusU, a platform of 4.5 million+ entrepreneurs and 1,600+ certified coaches
- RecognitionSelected by the US Department of State as an international scholar on Youth and Workforce Development (2021 to 2022), one of 23 scholars from 23 countries
- Connectlinkedin.com/in/nadeemabidi
Published author
No Motivation Required
The Operating System for People Who Know What to Do but Don't Do It
Dr. Abidi writes and publishes his own books, so you work with someone who practises what he offers. He knows the road from first conversation to finished book, because he has walked it himself.
Questions
What leaders ask before they start
Do I need to be a writer?
No. You talk and we write. Your ideas, stories and methods come out in conversation, and we turn them into a book that reads in your voice.
How much of my time does it take?
About six hours of conversation spread over three months, plus time to review your manuscript stage by stage. The process is designed around a busy leader's calendar.
Will it really sound like me?
Yes. The book is written from your own words and stories, and you review it at every stage until it reads the way you think and speak.
Whose name goes on the cover?
Yours. It is your book, your ideas and your authority.
I'm not sure what my book is about yet.
That's normal, and it's exactly what the first step is for. In the Position stage we find the one idea your category should know you for.
What does it cost?
Every book is planned around your goals, so we discuss scope and investment on your free call, once we understand what you want the book to do for you.
Is there a book in you?
Your category is waiting for its author.
Start with a private, no-obligation conversation about your book idea.